The Power of the Network

With the recent launch of blogtown press, the network home of Blogging On Empty, I have begun to see “The Power of the Network.”

With the Link to a Coconut Contest helping gain traffic to individual blogs, I’ve been tracking visitors behind the scenes and noticing that the network helps! Having that nice little block of links in the bottom right of every blog in the network, I’ve noticed that one visitor will be linked into the network ultimately see the network box and click through to another blog, and do the same on the next.

This just continues to build awareness of other blogs in the network, building traffic, page impressions and repeat visitors with subscribers to their RSS feeds.

With each blog that I add to the network that’s another blog that I don’t have to link exchange with for the blogs already in the network and another link for each of those blogs as well. That will ultimately build pagerank in Google, which will increase my traffic hits, subscribers, so on and so forth. It’s great!

Being an individual blogger, getting 12 links into your blog would take a lot of emails and a lot of link exchanges with other blogs. These links are now automatic within my network and will continue to grow as my network grows, 12, 15, 20, 100 links! Just like that.

At first I wasn’t sure what the impact of having a network would mean. I’ve heard it’s great just to get linked exposure from a network. But if you can build a brand from the network, which I hope to do with blogtownpress and it’s many contests that are going to be coming up, you can have exposure on every blog and every site in the network that builds traffic to every other blog or site.

It’s an exciting process to be going through and I’ll for sure keep you all informed on what the contest has done for Blogtown Press and just what being part of a network does.